UNIQUE PR Here are three unique ideas for fund- raisers, from Karen S. Johnson in the Houston Chronicle. 1Sporting Event—Golf tournaments work well because they attract peo- ple from various backgrounds. Encourage local companies to sponsor teams for their employees. Include a silent auction of donated items with a meal at the end of the tournament so that all participants have the opportunity to contribute. 2Viral Campaign—Design a campaign logo that is current and appealing, and that trans- fers easily to wearable items such as stickers, pins and T-shirts. Give items to anyone who pledges or donates. If you have a petition drive, give signers a logo pin that indicates their support. Publicize in advance that you’ll be at a specific location at a specific time. Record it and post it on your website. You’ll get some direct donations, as well as spreading your name and website throughout the community. 3Cause Champions—Identify high-profile champions to be advocates for your nonprofit. First look to your board. Find public speaking opportunities for each champion, such as Chamber of Commerce functions and churches. They can also testify at state and national legislative hearings. Keep the media involved by notifying them in advance of speaking engagements and posting any resulting publicity on your site. WWW.AGRM.ORG MAY/JUNE 2018 53 PUT IT IN WRITING Volunteer handbooks are probably one of the most underutilized but potentially most important tools in any nonprofit’s management toolbox. Volunteer Hand- books (Nonprofit Toolkit) by Marilyn Donnellan will walk you through a com- plete assess- ment of your policies and procedures. Then it will pro- vide you with everything you need to know to develop one or more valuable handbooks that will greatly enhance your volunteer devel- opment program. The guide looks at the pros and cons of several types of for- mats and even provides sample policies, procedures, and a table of contents.